A photo Rican Studio did for the website of The Cliff, one of the best restaurants in North Africa. View is overlooking the Mediterranean towards Sicily.

This morning I had the idea to ask Chat GPT about content creation. To be honest, although I say that I do it, it seems from talking to clients and other creatives, everyone uses the term in their own way. The industry is moving so fast there is no consensus, but I thought I'd ask Chat GPT since it's trained on language from the web. Here's what one of our robot overlords  had to say:
Content creation refers to the process of developing and creating original and valuable content, such as text, images, videos, and audio, that is intended for a specific audience. The content can be used for a variety of purposes, such as marketing, education, and entertainment.
Content creation is an important part of digital marketing and content strategy as it allows businesses and organizations to communicate with their target audience through various channels, such as websites, social media, and email. The goal of content creation is to attract and engage the audience, build brand awareness, and ultimately drive sales or conversions.
Content creation can be done by individuals or teams, and it can be outsourced to freelance writers, designers, and other professionals. It requires a combination of creativity, research, and planning to produce high-quality, relevant and engaging content that resonates with the target audience.
Content Creation  at Rican Studio

Simply put, we make content; we don't manages socials or schedule posts.

In today's digital age, creating high-quality content is vital for businesses of all sizes. With the abundance of digital channels and platforms, it can be challenging to stand out and reach your audience. A professional content creation studio can help a business create high-quality, engaging content, increasing your visibility and attracting more customers.
Of course scheduling and posting content is a serious skill in itself... Which is why we'd like to focus on what we're best at: Photo, Video, and Audio in their various combinations. Absolutely we understand that this content must resonate with an audience, which is why we take the time to understand not only the details the of the content our clients want, but also what our clients hope to achieve with the content they post.

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